Developing the technology platform to connect 15,000 retail stores nationally
Trusted by some of Australia's most successful companies
Humanising Technology
Solving your marketing & digital challenges, so your business can thrive. We have been doing this since 2008 through an in-depth understanding of your business goals, what makes your customer’s tick and the most effective ways to find, influence and delight them.
Could your business do better?
We are an agency that believe in the power of digital to transform your business. Whether it be a new website, marketing campaign or productivity improving software, digital can transform and grow your business.
We have become the trusted digital partner to some of Australia's most successful companies and would love the opportunity to find out if we are the right fit for you.
Our difference
Put simply, we make business better with digital. We achieve this by identifying the efficiencies and opportunities that can make your business more profitable and easier to manage.
We then devise customised solutions that are user friendly for all people, from the tech aware to the luddite. We call that humanising technology.
Our Work
Milwaukee Tools
Building a social media foundation for rapid growth
DIGITAL MARKETING
Henley Homes
Designing modern
connected homes at
an affordable price
STRATEGY
Pacific Hydro
Establishing Australia’s leading renewable energy company on the global stage
WEBSITE
Rosella
Introducing Australia’s
iconing brand to
a new generation
WEBSITE
Hooked
Follow, countdown & recommend your favourite shows to your friends
START UP
GlaucoNet
Developing a secure online health platform to improve patient outcomes and lower the cost of managing Glaucoma
WEB APPLICATION
What we do
Whether it's a simple microsite or a sophisticated enterprise solution, our approach to humanising technology is at the core of what we do.
Digital Strategy & Consulting
Website & User Experience
eCommerce
Software & App Development
Digital Marketing & Lead Generation
Internet of Things & Voice
Transformative Creative & Branding
Productivity & Innovation
Digital Strategy & Consulting
Working with you we identify the key drivers of your business and uncover hidden opportunities through digital, and where possible, remove any roadblocks to success.
Once identified, we help develop the business case for your project and make sure all stakeholders have input and next stages are clearly defined and agreed upon. It is this process that lays the foundation for future growth.
Once identified, we help develop the business case for your project and make sure all stakeholders have input and next stages are clearly defined and agreed upon. It is this process that lays the foundation for future growth.
Website & User Experience
Your website can be the most public document your business has and it should reflect your brand values, be instinctive to use and above all provide you with new business.
We combine a creative approach to content, an analytic approach to decision making and incorporate integrated marketing solutions to make sure that your website is working hard for your business.
We combine a creative approach to content, an analytic approach to decision making and incorporate integrated marketing solutions to make sure that your website is working hard for your business.
eCommerce
We’ve helped establish and grow multi-million dollar eCommerce businesses through our integrated eCommerce, supply chain and global marketing solutions.
Speak with us to learn how to unlock the potential of selling your products to a domestic and worldwide audience.
Speak with us to learn how to unlock the potential of selling your products to a domestic and worldwide audience.
Software & App Development
Putting the user experience as the focus of our development, we have built apps and software that people instinctively understand and want to use.
We work from the promise that you should not need how-to manuals to use our software. We call this the art of making the complicated, simple.
We work from the promise that you should not need how-to manuals to use our software. We call this the art of making the complicated, simple.
Digital Marketing & Lead Generation
We can help your business achieve its growth goals through integrated digital marketing and lead generation campaigns.
Utilise marketing channels like Facebook, Google, YouTube and LinkedIn to design and execute campaigns we reach your audience where they are and when they are ready to buy.
Utilise marketing channels like Facebook, Google, YouTube and LinkedIn to design and execute campaigns we reach your audience where they are and when they are ready to buy.
Internet of Things & Voice
Consumers are demanding access to their home from their phones, whenever and wherever they are. It has never been a better time to update your products to support phone, internet & voice connectivity.
Our experience includes assisting home builders to incorporate connected devices into their homes and developing phone apps that control your garage.
Our experience includes assisting home builders to incorporate connected devices into their homes and developing phone apps that control your garage.
Transformative Creative & Branding
How many of your competitors look and act the same? Are you guilty of this? Unfortunately, most people regress to the mean.
While digital has disrupted the advertising world in many ways, the founding principals of standing out from your competition still remain. We recommend zigging when others zag. We call this transformative marketing, and it works.
While digital has disrupted the advertising world in many ways, the founding principals of standing out from your competition still remain. We recommend zigging when others zag. We call this transformative marketing, and it works.
Productivity & Innovation
Are your business systems as efficient as they can possibly be? Could there be time and resource savings by developing or streamlining software?
We believe in the power of technology to develop business critical time saving systems and have helped our clients to achieve large productivity gains.
We believe in the power of technology to develop business critical time saving systems and have helped our clients to achieve large productivity gains.
It's simple, it's binary
We’ve been solving the unsolvable since 2008 and in that time we have perfected the art of making the complicated, simple. Our core focus is making sure you have the capabilities, systems and support you need to achieve your business growth. We do this through an integrated approach to marketing and humanising technology.
Our founding idea
The founding idea of Binary is that different skills combined always generate a better outcome.
This is why our team, not only has experienced creative, marketing and digital experts, but qualified engineers and mechatronics people on staff as well.
This diversification has allowed us to grow as an Agency and to influence projects, not just in the digital world, but in the world beyond the screen.
By employing people who have a diversity of skills, ideas and backgrounds, we find we can deliver better results for you.
Our Clients
“Binary have assisted us with our website and intranet, helping us to build tailored solutions for our multi-campus community. They are a trusted partner and highly responsive to our needs.”
ANDREW PELGRIM
HEAD OF MARKETING AND PUBLIC RELATIONS, CAULFIELD GRAMMAR SCHOOL
“I have been consistently impressed by their online development expertise, their dedication to the project, ability to deliver work ahead of plan and the excellent standard to which they work.”
Ben Slater
WHOLESALE DISTRIBUTOR MARKETING, BP Australia
Want to Chat?
Speak with us to learn how we can help you increase your growth and productivity through technology.
Visiting us
Suite 3, Level 2, 10 Queens Road
Melbourne 3004
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- Solve the unsolvable
Suite 3, Level 2, 10 Queens Road, Melbourne 3004 | [email protected] | (03) 9017 5230 | © Copyright 2024 All rights reserved